When women feel beautiful, they use that power to create a more beautiful world. In 2007, the demand for eco-friendly products began to increase and we saw an opportunity to pioneer a new kind of beauty product. The kind of products that help women feel beautiful, offering the softest touch at affordable prices, while also preserving the beauty of the environment. Almost ten years later, we’re proud to continue offering everyday women authentic, natural beauty products that make them feel beautiful, both inside and out.
We love our furry friends! Our products are PETA certified, meaning we are 100% cruelty free and vegan.
We believe in giving a new purpose to old things. That’s why our products are made from recycled aluminum and plastic.
Our packaging is made of 100% Tree-Free paper. HOW? With 20% cotton and 80% bamboo fibers!
The handles on our products are made of renewable bamboo, one of the fastest growing plants on the planet!